auris is not a superhuman just good at dreaming it winging it and giving it a name brand therapist the instrument brand analyst the bureau art-native ui/ux architect aparãtas humanist creative director underwhisper ceo of meaning muuute author of truth the rooting auris is a proof of concept leaned into arts studied marketing fell into branding thesis on word-of-mouth 10/10 (they were tired) then, went straight into ui/ux engineering poetry for machines for 20 years who does that? ( auris ) auris thrives in the gap where brands go to die between human and the machine plumbers can't poem poets can't plumb he can't be serious yet he persists FACT BOOK FACT № XXVI/XII brainwash completed: Brand Management Mark Ritson, MiniMBA ( 1 2 3 4 5 ) Brand Governance ( self-taught ) in progress: Creative Strategy / D&AD Marketing Strategy / WARC & Lions Copywriting & Storytelling / Cannes Lions Behavioural Science / Rory Sutherland, Ogilvy Luxury Branding / Sotheby’s Institute of Art FACT № XXVI/05 sabotages product launch for a national brand into a rebirth that lasts FACT № XXV/10 brands b2b platform "sunday" promises calm over features storytelling above facts FACT № XXV/04 flips telco positioning from connection to disconnection and refocus on what matters FACT № XXV/11 the hardest rebrand was of himself but history remembers: neeeat / '24 / '16 / li FACT № V/00 education in marketing expertise in engineering heart in branding craft in copywriting fetish in typography FACT № XXIII/05 runs post-digital offline club in a soviet prison this line is from there (as is stranger things) FACT № XX/00 has two secret agents: a walk and a shower FACT № XXIV/05 is a human passport knows as aurimas rimša can be reached at [email protected]